Description

Out of the ordinary. A new generation of authors.
With excellent photo and video capabilities, the α7 IV not only allows you to create breathtaking images, but also to share them instantly. The α7 IV is a camera built to bring the creative ideas of today’s creators to life.

Basics never looked so good
Get ready to be inspired. The realistic resolution of the α7 IV and incredible AI-based autofocus, complemented by modern world-class image processing technologies.

New 33 MP full-frame CMOS sensor with backlight
The new 33.0MP Exmor R α7 IV CMOS sensor offers fast readout, high sensitivity, low noise and accurate color reproduction, delivering outstanding performance and excellent image quality for stills and videos.

Advanced image processing with BIONZ XR
The α7 IV uses the latest image processing engine that offers increased performance, the best quality and color reproduction. The high processing speed allows you to confidently conduct continuous shooting, as well as receive feedback during data transmission.

Higher resolution, better color reproduction
The new 33 MP matrix and processor set a new bar for image quality
The α7 IV offers more pixels and higher resolution than the α7 III. And together with the powerful Exmor R sensor, the advantages of the α7 IV go beyond simple numbers, showing the considerable development of Sony’s image processing technology. Experience new color gradation and detail, as well as soft, natural skin textures.

10-bit HEIF format for smooth gradations in the photo
Along with the usual RAW and JPEG formats, HEIF (High Efficiency Image File) can be selected for still photography. Smooth transitions with 10-bit color depth give a realistic image of the sky and portraits, where subtle, natural gradation is important.

5-axis optical image stabilization
Shutter speed compensation up to 5.5 stops thanks to the built-in stabilizer
The α7 IV’s high-precision stabilization device and gyroscope sensors together with image stabilization algorithms provide up to 5.5 stops of shutter speed compensation, allowing for the maximum resolution and performance of the 33.0 MP camera matrix.

Sony’s external flashes work together with face recognition
Sony’s new external flash units interact with the α7 IV camera and adjust exposure using Face Detection, ensuring natural skin tones. Accurate white balance synchronization and P-TTL measurements at high-speed continuous shooting provide unparalleled reliability and creative freedom — even dynamic subjects in changing lighting will be clearly visible.

Improved fast hybrid autofocus
Fast hybrid autofocus with phase and contrast AF is developed to provide greater speed, accuracy and tracking performance. With the help of Sony’s 4D FOCUS system, 759 phase AF points provide wide and dense coverage, covering approximately 94% of the photo and video frame area.

AI-powered real-time tracking from Sony
Sony’s object recognition algorithm processes spatial data about color, pattern (brightness) and distance (depth) in real time. AI makes it possible to find and track the eyes and face of an object (human, animal or bird) with high accuracy. Simply select an object to track and let the camera do all the work.

Improved real-time eye AF
Keep the focus on the selected eye and concentrate on the composition
The high speed of the new processor significantly increases the performance of AF in real time, even if the subject looks away. Touch tracking can be used to trigger real-time tracking of any subject in the frame with a single touch of the screen, while simultaneously autofocusing when an eye is detected.